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How to create change one behavior at a time.

Erin West

3 Reasons Why You Should Be Using Influencers to Change Behavior

By Erin West January 26, 2021

What image comes to mind when you think of an influencer? For a lot of us, it’s a model on a..

ICYMI: Our Top Blogs for 2020

By Erin West December 31, 2020

Wow, what a year. Has it ever felt this good to put twelve months of our lives behind us?..

ICYMI: Our Top 5 Blogs in 2018

By Erin West December 31, 2018

With 2018 coming to an end, it’s the perfect time to take a look back at the blog posts our..

How To Sell A Behavior When The Competition Is Steep

By Erin West September 6, 2018

Picture this: It’s a blistering, 101-degree day. The sun bakes your skin and dries your throat,..

Millennials vs Gen Z: 3 Things to Consider When Recruiting

By Erin West June 7, 2018

Nowadays, being a Millennial is like being the popular kid in school — everyone is talking about..